“We don’t need a Product Owner because we have constant alignment with our customer”

Are you serious? — Episode 50

Are you serious? — Episode 50

Someone approached me with the following:

“We choose to abandon Scrum. The reason is that we have direct contact with our customer. She knows what she wants and what features would be required to maximise the value of the product. And she is always available for us. Hence we don’t need a Product Owner which means that Scrum c…